About the Studio

A modern digital
company with
old school values.

Housewives & Co. is a design and web studio with reach across North America — from Memphis to Calgary, Vancouver to Toronto. We build websites, brand systems, and political campaign work for clients who are looking for a trusted partner.

$100M+ in client valueMemphis · Calgary · Vancouver · TorontoEst. 2020Honest pricingReal craftsmanshipModern speeds$100M+ in client valueMemphis · Calgary · Vancouver · TorontoEst. 2020Honest pricingReal craftsmanshipModern speeds
01. — Origin

Started at
a kitchen table.

Our founder spent a decade inside the agency machine — building brands worth tens of millions for clients who only ever met their account manager. Beautiful work, layers of process, and a bill that crept up every quarter.

In 2020 I sat down at a kitchen table and wrote a different rule: post the prices, do the work, answer the phone. No retainer trapdoors. No "that's out of scope." Just craftsmanship at modern speeds, for clients looking for a real partnership.

Six years later we've quietly delivered over $100M in client value — a Prime Minister, a Premier, pharmaceutical campaigns, small businesses, networking conferences, and one of Canada's most principled independent newspapers. Same kitchen table.

Samantha Rogan
Samantha Rogan · Founder
02.
Our promises

Six things
we put on the record.

These aren't aspirations. They're how we run the studio — and the rules our clients hold us to.

01

Treat you like family

We're making the long-lost art of hospitality cool again — every email returned, every call answered, every coffee on us.

02

Not rip you off

Website costs shouldn't reach $70K unless you're building the next Facebook. Honest, scoped, public pricing — every time.

03

Give quality work

Nothing gets half-baked on your project. Ever. Two rounds of design, real testing, and a human reading every line of copy.

04

100% North-American work

Every part of your project will be completed by a North-American resident — design, dev, copy, and delivery. No offshore shortcuts.

05

Not steer you wrong

We'll be honest when we lack the answer, and we'll give you our best advice when we do. Your project is not a place for us to learn on the job.

06

Try our best

Earn your trust through mutual respect, honesty, and giving you our all — start to finish, and the quiet years after.

03.
The team

The five people
you'll actually work with.

We focus on building relationships for the long term. We only hire the best, and we try to keep them around. Get to know the team who will be by our side through thick and thin.

Samantha Rogan
Owner

Samantha Rogan

Bachelor of Design from Alberta University of the Arts, Golden Quill recipient, and a decade of design and CEO experience under her belt. She played a key role in Alberta's premiership campaign, launched a digital collectibles company that did $3.2M USD in its first year, and has led teams of twenty-plus. Passionate about art and entrepreneurship since childhood.

Claxton Fahey
Creative Director & Lead Developer

Claxton Fahey

We know what you’re thinking: Claxton isn’t your typical housewife. He’s the “& Co.” In a sea of AI generated slop and templated sites, he delivers real old school artistry. If an off-the-shelf plugin or app fails his vision, he develops it from scratch. Inspired by David Carson’s belief that “boring designs are created by boring designers for boring customers”… Claxton ensures you’re anything but.

Nathan Vanderwoude
Developer / Designer

Nathan Vanderwoude

More than a decade designing visual systems across digital, print, and environmental spaces — including stints leading marketing at McMaster University and Centennial College. He builds operationally sound, compelling identities for clients in higher education, hospitality, and retail.

Stacy Greanya
Director of Finance

Stacy Greanya

A former accountant who managed millions for Hopewell Real Estate Services, now keeping the studio's books in order. Outside the ledger, she's a passionate advocate for animals and disability-support organizations.

Elysia Rose
Designer

Elysia Rose

Elysia Rose is a multidisciplinary designer with over a decade of experience spanning UI/UX, branding, editorial, and CPG. Grounded in a fine art background, she brings an intuitive, human-centered approach to design, transforming complex ideas into accessible and meaningful experiences. Specializing in Klaviyo and digital product design, she is passionate about creating work that feels both strategic and deeply human.

04. — How we work

From hello
to handover.

01

Conversation

A 30-minute call. We listen, you talk. We tell you whether we're a fit before you've spent a dime.

02

Written quote

You get a fixed quote, scope, timeline, and named point of contact. No surprises after the fact.

03

Discovery

We spend time understanding your audience, competitors, and constraints. You see everything we find.

04

Make and refine

Two rounds of design built into every project. You get a real human on the phone, not a feedback portal.

05

Ship

We launch, we hand over the keys, we train your team. Thirty days of free post-launch fixes are baked in.

05. — Notable work

The kind of clients
who hire us twice.

We respect our clients' privacy and don't show logos publicly — but here's the shape of who we work with.

  • 01Office of the Prime Minister
  • 02Premier of Alberta
  • 03A major North American pharmaceutical leader
  • 04Canada's largest networking conference
  • 05A regional media company
  • 06Roughly 80 small and mid-sized businesses across NA
  • 07The country's largest political influencers
$100M+
in client value delivered
6 yrs
in business
< $1
avg. cost per email subscriber
100s
of clients served
06. — What we do

The full menu.

Housewives & Co. offers the quality and quick services you need to get your project off the ground — whether it's a website, logo, or brochure, we have your graphic design, web development, and marketing needs covered. We work 100% remotely and service clients across North America.

Political Marketing

  • Political campaign websites
  • Email & SMS marketing
  • Yard signs & direct mail
  • Donor pages & ticketing
  • Event collateral
  • Rapid response

Website Design & Development

  • WordPress, Shopify, Webflow
  • Custom plugins & ecommerce
  • Responsive design
  • Web maintenance & hosting
  • Domain & email setup
  • CRM & ticketing integrations

Graphic Design & Branding

  • Logos & brand guidelines
  • Business cards & stationery
  • Brochures, flyers & posters
  • Books, packaging, signage
  • Trade-show banners
  • Print & digital ads

Marketing & SEO

  • Paid social — Meta, Google
  • SEO & keyword research
  • Email newsletters
  • Content & blog writing
  • Funnel development
  • Analytics & reporting
07.
Where we are

Serving clients
across North America.

Two home tables and reach from the Mid-South up through both Canadian coasts. We work asynchronously when we have to and book flights when it matters.

FIG. 06 — North America
MemphisHQCalgaryHQVancouverToronto
  • Memphis

    HQ
    Tennessee
  • Calgary

    HQ
    Alberta
  • Vancouver

    British Columbia
  • Toronto

    Ontario

Like the cut of our jib?

Send a note or book a free 30-minute quote consultation. We answer within one business day.

Start a ConversationJoin the Club